DATE

We initiated a comprehensive digital marketing campaign for Destiny IVF & Women’s Care to significantly expand their reach. The campaign aimed to promote awareness about their complete female care services, including test tube baby solutions, pre-conception counseling, and postnatal care. Through a combination of influencer collaboration and targeted social media promotions, we successfully drove substantial engagement and visibility.

How We Did It

To significantly boost Destiny IVF & Women’s Care’s online presence, we focused on influencer marketing. We partnered with well-known influencers like Kiran Khokhani and the YouTube channel “Ramto Jogi,” whose audiences aligned with our target demographic. Together, we created engaging content around IVF and women’s health, ensuring it resonated with viewers while subtly promoting the clinic's services.

​

Once the content was finalized, we executed a targeted digital marketing strategy across WhatsApp and Facebook. By leveraging these platforms' extensive reach and strategically timing our posts, we maximized visibility and engagement. The videos and posts were widely shared, generating a substantial number of impressions and sparking valuable conversations about the clinic’s offerings.